**For immediate release – 24th June 20014

**Visit: http://www.aertv.ie/live/

• Following Aertv’s success last year of broadcasting Flightfest to more than 100,000 people in 140 countries, Bray Air Display will focus the international aviation community on Ireland
• Aertv is working with event companies and digital agencies to generate more revenues for them through their live streaming service

Aertv, an Irish online streaming service, has just announced a new partnership agreement with the organisers of the Bray Air Display, which is supported by the Irish Aviation Authority, for their air show during the 2014 Bray Summerfest.

Ireland’s largest free air show takes off at 3.30pm on Sunday, July 20^th and the display attracted a record-breaking 85,000 spectators last year. With the news that access to the event will be expanded beyond the physical location to a worldwide audience, the numbers are expected to more than double.  

Aertv live streamed Flightfest in association with The Gathering last year, and received over 100,000 views from around the world.  Aertv is now giving events in Ireland the ability to raise their profiles by opening up wider audiences, engagement and corporate sponsorship opportunities.

Welcoming the new partnership agreement with Aertv, Display Director Sé Pardy, of Simtech Aviation, said: “For the first time ever, the Bray Air Display will be live streamed through Aertv, helping us reach a whole new audience who aren’t able to travel to Bray on July 20th. For event sponsors, live streaming opens up new advertising opportunities and for event organisers like Simtech Aviation, it opens the door to mass audiences online.”

Philippe Brodeur, director of Aertv said, “Bray Air is a world class show. This is a phenomenal opportunity to get the message out there to more people, showcase a truly fantastic event, pursue corporate partnership and generate more revenues for all involved. We also love getting tweets from people watching our streams from random places around the world!”

In this era of devices, an emerging trend of live streaming has started which is empowering brands to take control and become their own broadcaster. Aertv has had great success working with progressive agencies and organisations on events like McDonald’s #eurosaverLIVE series and the Paramount Pictures Anchorman 2 premiere. They also regularly work with sporting bodies, such as Athletics and Cricket. The recent Ireland v Sri Lanka one day international cricket live stream was viewed by over 100,000 across 138 counties. Due to the limited air time available on traditional television, self-broadcasting is proving a massive hit for Aertv. There are dedicated audiences online, the fans love the access and it facilitates further activation and targeting for sponsors.

Free live stream is available worldwide here http://www.aertv.ie/live/bray-air-display-2014

Join the conversation on Twitter – #brayair #bsf14 #avgeek

For more information on aertv.ie or to arrange interviews or photos contact:

The Aertv Press Office:

Orlagh Marnane – omarnane@aertv.ie

-NOTES –  

The Bray Air Display won the ‘General and Sport Aviation’ category at the inaugural Aviation Industry Awards and were presented with the trophy by Minister Leo Varadkar T.D. The Aviation Industry Awards are sponsored by the Irish Aviation Authority and celebrate the crucial role that aviation plays in Ireland

The post Sky’s the limit! Bray Air Display teams up with Aertv to broadcast event around the world appeared first on The Aertv Blog.

20th May 2014

In the digital age of broadcasting, Cork City Sports has teamed up with Aertv to capture and stream the 2014 meet on the internet. This years meet will be available live to a global audience for Free.

Chairman Tony O’Connell states, “Cork City Sports is embracing the digital broadcast revolution. Live streaming provides us with the unique opportunity to engage with a global audience in real-time. The live streaming also provides significant added exposure and promotion opportunities for our sponsors.”

The event can also be watched on your smart phone or tablet device by visiting Aertv SportsLive

The post Cork City Sports To Be Streamed Live appeared first on The Aertv Blog.

May 21st 2014

Written by Rob Hartnett

Athletics Ireland is taking a further step into self broadcasting with news that three summer outdoor events will be live streamed on AerTV, the online channel mixing mainstream and original content.

Viewers from around the country and the world will be able to watch live coverage from the Athletics Ireland Games this Sunday 25th of May, the Junior and U23 Championships on the 6th of July and the Juvenile Track and Field Championships on the 26th of July.

The streaming of three of Athletics Ireland Indoor Track and Field events from the track at Athlone Institute of Technology achieved the highest Irish viewership of any sport aired on Aertv.

“The feedback received from fans was overwhelmingly positive,” said Aertv’s Orlagh Marnane. “It went beyond the audience of family and friends and really connected with the wider athletics fan base.”

Competitive

“In a highly competitive sporting media environment Live streaming enables the association to become its own broadcaster,” said Sinéad Galvin, Marketing and Communications Manager of Athletics Ireland.

“We can showcase our great sport and reach a wide fan base at a relevant convergence point of on-line and social media.”

Social media plays a big role in gathering an audience and having it do the promotional work that would normally be in the hands of the broadcaster.

The trend towards self control of broadcasting has been made possible by the roll out of fast broadband and smartphone devices. There is generally little or no rights fee paid for the content but different revenue streams come to life through smaller sponsorship and the potential of pay per view.

Owned Media

Major League baseball in the US led the way with owned media and this has been rolled out to most major sports through a mix of behind the scenes and live material.

Only last week the GAA and RTE Digital announced the detail for GAAGo, a service aimed at international audiences which will charge for viewing of individual matches this summer from €10 a go.

Aertv provides streaming for a range of sports from Katie Taylor’s last fight in Cork through to the Leinster Senior Tennis open finals day in July. Basketball, Squash, Hockey and others have used the service to provide live streamed and video on demand services on key events in the last few months.

The post Athletics Ireland to Live Stream appeared first on The Aertv Blog.

Boxing : @AertvSports to LIVE stream @KatieTaylor bout from Dungarvan on May 3rd

The post AertvSports to LIVE stream KatieTaylor bout from Dungarvan on May 3rd appeared first on The Aertv Blog.

• Aertv will live stream Olympic boxing Champion’s fight this Saturday (3^rd May)  
• The 27-year-old Wicklow fighter will take on USA Champion, Kristin Carlson
• Watch Live from Dungarvan anywhere in the world @7:30pm IST on Aertv SportsLive

Aertv, an Irish online streaming service, has just announced that they will live stream full coverage of Olympic hero, Katie Taylor’s, fight this Saturday from Dungarvan, Co. Waterford.

The 27-year-old golden girl will take on the pride of Chicago, Kristin Carlson, in front of fans at the Dungarvan Sports Centre. The announcement of live stream coverage will come as great news to her many fans both home and abroad, who are unable to attend the event. Aertv will also provide live coverage of 10 other bouts on the night, including local National champions Davin Duggan and Connie Mc Donagh, who won the All Ireland’s last month.

Coverage from Katie Taylor’s previous fights against her opponents Marija Petric (Croatia’s Champion) and Anais Kistler (Swiss Elite Champion), which take place this Thursday and Friday, will be shown before the live event kicks off in Dungarvan on Saturday night.

Philippe Brodeur, Director of Aertv said, “We got fantastic feedback and support when we stepped in last year to show Katie’s fights from Bray and the Mansion House. We can’t believe the lack of TV coverage our Olympic hero has had since her gold medal. Aertv are delighted to step in again to provide accessibility worldwide to this fight. Katie is the headline bout but we will also be covering 10 other bouts of top class boxing so it’s also great exposure for the sport. I’m sure families of the fighters who can’t attend will appreciate the coverage also”.

Aertv has covered over 30 sports and over 500 games since their first live stream of an International hockey event in July 2012. The site gets an average 500,000 streams per month with live Sport being the number 1 driver of traffic. 45% of users access the service on mobile devices.

Aertv’s live events are currently viewed in over 180 countries.  The company has strategically positioned themselves in the online sports broadcasting industry by being the number one provider of live streaming services in Ireland. Aertv regularly work with Irish organisations including Cricket, Basketball, Hockey and Athletics to achieve TV coverage online like never before.

Watch the live stream and coverage of Katie Taylor’s bouts on Aertv SportsLive – http://sportslive.aertv.ie/

The post Aertv step in to show Katie Taylor fights again appeared first on The Aertv Blog.

For Immediate Release

30^th April 2014

• McDonald’s #eurosaverLIVE featuring O.R.B & Gavin James will be available on Irish streaming platform, Aertv, on Friday 16^th May from Monroes in Galway.   
• Watch and interact with the live stream on Aertv http://www.aertv.ie/live/eurosaverlive-orb-gavin-james/

Irish online TV platform, Aertv, in association with McDonald’s and Joe.ie, will live stream O.R.B and Gavin James on Friday 16^th May 2014 to a worldwide audience.  This is the second #eurosaverLIVE concert and follows on from the success of Tinchy Stryder coming to Dublin last year to kick off the series.

The Tinchy Stryder live stream received just under 10,000 views on Aertv and was the second most popular show on that day, being beaten only by the Late Late Toy Show. With the news that O.R.B and Gavin James will take to the stage for the second series, the expected numbers are to be bigger and better.

Philippe Brodeur, director at Aertv said, “After we had such fantastic feedback and success with the Tinchy Stryder gig, the team are delighted to be back working with McDonald’s and Joe.ie on what is shaping up to be an even bigger event. Aertv provides real accessibility to this unique music series and we love being able to engage with people all over the world.”

O.R.B has had massive success with their Number 1 song “Feel it in your Soul” being one of the most played on Irish radio this year. They will release their highly anticipated second album on 3rd May, ahead of the #eurosaverLIVE gig. The band said, “We’re really looking forward to working with McDonald’s and Joe.ie on the upcoming #eurosaverLIVE gig in Galway. Having it streamed live by Aertv gives our fans all over the world a great opportunity to see us perform songs from our new album ‘All We Are’.”

The super talented Gavin James is a natural live performer. Since signing a record deal on his 21st birthday last year, he has been growing in popularity with hits like “At Last” and “Say Hello”.

People at home are encouraged to share and get behind this musical treat by spreading the word to friends and family outside Ireland, to tune in and enjoy #eurosaverLive through Aertv. It promises to be an incredible night for Irish music lovers throughout the world.

To follow the event on Twitter, use the Hashtag #eurosaverLive and follow @Aertv @Joedotie. For your chance to WIN tickets to this exclusive event, check out Joe.ie

The post McDonald’s #eurosaverLIVE is back on Aertv, this time featuring O.R.B. & Gavin James appeared first on The Aertv Blog.

Featured in ESPN cricket info

April 23rd 2014

Ireland’s two ODIs against Sri Lanka will be streamed live via YouTube after an agreement was struck with Irish online TV provider Aertv. The broadcast, which will be supported by the ICC’s Development Programme, will make use of four high-definition cameras as well as replays and commentary.

The deal is similar to last year’s arrangement with Quipu TV for the visit of Pakistan, which was viewed by almost 300,000 people. Sri Lanka will prepare for their tour of England with one-dayers against Ireland at Clontarf on May 6 and 8.

“We’ve seen with previous broadcasts just how much of an appetite there is for cricket coverage, and it’s fantastic for Irish and cricket supporters worldwide to be able to view these matches online,” Cricket Ireland’s chief executive, Warren Deutrom, said. “It’s another important step in securing the long-term legacy for international cricket in Ireland as we look to take the game here to a higher level and a wider audience.”

The games will be streamed on the Cricket Ireland website and its YouTube channel, as well as on Dublin-based Aertv’s website. Ireland’s recent trip to the Caribbean, where they beat West Indies for the first time in a T20 international, was also broadcast online.

The post Ireland v Sri Lanka ODIs to be streamed online appeared first on The Aertv Blog.

Aertv in conjunction with Cricket Ireland will be live streaming the RSA Insurance ODI Series between Ireland and Sri Lanka next month.

The news that the Irish online TV provider will be providing coverage of the series, which takes place at Clontarf on Tuesday May 6 and Thursday May 8 is a great boost to Irish fans worldwide.

The Aertv broadcast has been supported by the ICC Development Programme, and their production will feature four live action cameras, with broadcast quality high definition set-up, incorporating full replay functionality and commentary.

The 2013 RSA Series between Ireland and Pakistan at the same venue proved incredibly successful, being viewed by nearly 300,000 people in 141 countries.

Cricket Ireland Chief Executive Warren Deutrom welcomed the broadcast initiative saying: “We’re delighted to be working with Aertv who demonstrated their professionalism working with us last year during the Leinster round of the Interprovincial Twenty20 tournament. We’ve seen with previous broadcasts just how much of an appetite there is for cricket coverage, and it’s fantastic for Irish and cricket supporter​s worldwide to be able to view these matches online.

“It’s another important step in securing the long term legacy for international cricket in Ireland as we look to take the game here to a higher level and a wider audience.”

Philippe Brodeur, Director of Dublin-based Aertv said: “The Aertv production team are really excited to be showcasing Irish cricket’s biggest event this summer to a worldwide audience. Cricket Ireland really understand the value that live streaming offers their sport, fans, sponsors and players. Aertv have lots of experience working with Irish sports organisations as we provide regular live streaming of events. Our goal is to give the fans what they want, when they want it, on whatever device that suits them. Given the event is on during office hours, I’m sure cricket fans will enjoy ‘on the go’ live coverage at work or wherever they are!​”

The matches will be available to view on Cricket Ireland’s YouTube channel – CricketIrelandTV,www.cricketireland.ie and www.aertv.ie

The post Aertv to Live Stream Ireland v Sri Lanka Series appeared first on The Aertv Blog.

• Through a crowd-funding campaign, athletes hope to raise money to live stream the Irish Universities Athletics Association Track & Field Championships 2014
• Aertv SportsLive offer a one-stop shop for Irish sporting organisations and clubs to showcase their events, increase their reach and live stream to a worldwide audience

For many Irish sporting organisations, clubs and athletes, lack of media coverage is an issue. RTE has limited airtime to cover the top tier sports and the cost of traditional production makes it very difficult for it to be worthwhile for broadcasters to engage in minority and niche sports.  However, in this digital era, an emerging trend of live streaming and crowd-funding has started in Ireland, giving power to the people.

In February, the Irish athletics community secured funding for live streaming coverage of their event through online donations. The athletes wanted the event streamed, after Athletics Ireland initiative with live streaming company, Aertv, proved a huge success. The IUAA were unable to attract a sponsor for their smaller event but through nTrai, a crowd-funding website, they managed to gather over the €1,800 that was required in just two days. The athletes promoted the event via social media and appealed to their community to donate by posting videos through their social media channels.

The campaign worked and Aertv produced the live streaming with givebacks to the community through live commentary on the day. Again the community engaged by posting pictures of themselves watching the live stream and the coverage received fantastic feedback. IUAA wish to repeat the success of this campaign and have initiated a new project to live stream their Track & Field Championships on 12^th April.

David O’Shea, founder of nTrai said, “We are delighted to be hosting the project in conjunction with IUAA and Aertv. The indoor campaign went extremely well and I’m sure the athletes will get behind the project again. It’s a real example of participants helping to make their sport better.”

Philippe Brodeur, director of Aertv said, “Irish sports are often under-represented by the traditional broadcasters. We want to provide a platform for all sports in Ireland and share their passion. Aertv SportsLive can provide fantastic exposure and promotion for all sports and athletes. If budget is a problem for getting coverage, crowd-funding provides the solution and everybody benefits.”

To help support Irish athletes get the coverage they deserve, you can make a donation here http://www.ntrai.com/index.cfm/crowd-funding-projects/iuaa-outdoors-2014/

– E N D S –

The post Athletes turn to crowd-funding to get “Aertime” appeared first on The Aertv Blog.

Featured in Sport for Business

10th April 2014

Written by Rob Hartnett

Athletics Ireland and the Irish Universities Athletics Association are looking to repeat a crowd funding campaign that was successful in February in order to secure live online coverage of the IUAA Track and Field Championships this weekend.

Six weeks ago the Irish athletics community secured funding for live streaming coverage of their indoor event at Athlone Institute of Technology.    The IUAA were unable to attract a sponsor for the event but through nTrai, a crowd-funding website, they managed to gather over the €1,800 that was required in just two days. Read more about that campaign.

Aer TV provided the streaming technology and the platform while Feidhlim Kelly and the team at Jump the Gun provided the commentary.

The athletes promoted the fundraising campaign via social media and appealed to their community to donate by posting videos through their Facebook, Twitter, Google+ and other channels.

“We are delighted to be hosting the fundraising project again in conjunction with IUAA and Aertv” said David O’Shea, founder of nTrai. “The indoor campaign went extremely well and I’m sure the athletes will get behind the project again. It’s a real example of participants helping to make their sport better.”

“Irish sports are often under-represented by the traditional broadcasters,” added Phillipe Brodeur, Director of AerTV. “We want to provide a platform for all sports in Ireland and share their passion. Aertv SportsLive can provide fantastic exposure and promotion for all sports and athletes. If budget is a problem for getting coverage, crowd-funding provides the solution and everybody benefits.”

The post Student Athletics goes Crowd Funding again appeared first on The Aertv Blog.